My Reason

I was inspired to start this brand to share positive affirmations for women through comfy crewnecks with the most cozy fabrics!

I envision this brand resonating with women of ALL ages & sizes, but especially for those women who are:

🗻tired of standing still

🗻want more than just the status quo

🗻dream big

🗻think outside the box

🗻aren’t afraid to fail

🗻take risks

🗻who might be a little afraid, but do it anyway

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About Me

Hi I'm Sheridan!

I’m the woman behind Someday Apparel Co. and The Whimsy Whisk. Oh, yeah, and I make cookies too! I am so glad you found me! I've been wanting to launch an empowering women's apparel line for a LONG time and always said… “Someday." Finally, today is my Someday!

Through Someday Apparel Co., I aim to instill a sense of pride, self love and confidence, while fostering a supportive community of like-minded women! I am committed to promoting a safe space with the utmost positivity, ensuring that every woman feels seen, valued, and celebrated.

When I’m not slingin’ dough or designing my next apparel drop, you can find me planning my next getaway, enjoying an Italian dinner with my hubby, or strolling around Target (because Target always tells you what you need, right?!).